Turning Diagnostic Innovation into
Commercial Success
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Commercial Strategy for Diagnostics & Life Sciences
Commercial Strategy for Diagnostics & Life Sciences
StrategyDx helps diagnostics and life sciences companies navigate critical commercial decisions, identify market opportunities, and build effective strategies for growth.
Led by Michael Solomon, a diagnostics industry executive with more than 20 years of experience, StrategyDx combines deep industry knowledge with practical, hands-on expertise in market assessment, product and portfolio strategy, and go-to-market execution.
Whether validating a new technology, preparing for commercialization, or expanding an existing business, we provide the strategic insight and execution support needed to move forward with confidence.
Our Services
Our Services
Market Assessment & Customer Insights
Market opportunity evaluation, customer segmentation, voice-of-customer research, competitive intelligence, and adoption barrier analysis
Product & Portfolio Strategy
Product positioning, portfolio prioritization, commercial requirements, pricing strategy, and lifecycle planning.
Go-to-Market & Commercialization
Launch strategy, channel development, commercial readiness, sales enablement, and market activation.
Fractional Commercial Leadership
Senior-level commercial leadership and hands-on execution to support product launches, accelerate growth, and address critical business priorities.
Deep Diagnostics Expertise
Deep Diagnostics Expertise
Deep industry experience across diagnostic technologies, clinical applications, and commercial markets.
Molecular Diagnotics and Genomics
Molecular Diagnotics and Genomics
Point-of-Care Testing
Point-of-Care Testing
Infectious Disease
Infectious Disease
Women's Health
Women's Health
Transplant Diagnostics
Transplant Diagnostics
Animal Health
Animal Health
From emerging technologies to established diagnostic portfolios, StrategyDx brings the industry perspective needed to navigate complex markets and commercialization challenges.
Let's Discuss Your Commercial Priorities
Let's Discuss Your Commercial Priorities
Michael Solomon
Founder & Principal | StrategyDx
I work directly with diagnostics and life sciences companies to evaluate market opportunities, navigate commercialization challenges, and develop practical strategies for growth.
Whether you're preparing for launch, entering a new market, or seeking experienced commercial leadership, I'd welcome the opportunity to discuss your priorities.
Prefer email? Contact Michael directly at michael.solomon@strategydx1.com
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